Google Page Rank or PR is a form of ranking provided by Google. These rankings are given to every page on every website that is indexed in Google’s own indexing system. An index is a database or, if you prefer, a catalog of websites on the Internet.

Google assigns a ranking to individual pages of a website based on a number of factors, some of which are not entirely clear. Google is known for “providing” information to Internet users about how it works, but at the same time it goes to great lengths to ensure that this information is unclear and somewhat ill-defined. Keep us all guessing! It also keeps some of us constantly frustrated!

Some of the things we understand about Google PR are not important to discuss in this article. However, the main point to be drawn from this is that the higher the PR that is given to a web page, often and generally speaking, it will be difficult to beat this page if it appears on the first page of Google for the keywords we are testing. classify for. Note that this is a general rule of thumb, not a foregone conclusion.

An ideal scenario would be to find a keyword that has a decent amount of search volume each month, while at the same time, Google’s front page for that particular keyword is not full of high PR sites/webpages. If you target such a keyword and try to rank for it, you are most likely in for a long, hard, and probably bitter battle.

And don’t worry if, time after time, when searching for keywords to target, you come across a first page on Google full of high PR sites. You’ll learn how to search for “better” keywords with a little practice. It is a fact that the internet is now a very busy place and there are billions of websites, many of which intend to rank high for various keywords. This being the case, it is not necessarily a given that we are going to find good keywords with a lot of potential. A few years ago this would have been easy, but now the competition is much tougher!